Firepruf Web Design and Marketing

New Company Blog and Location

2009-06-09T11:45:00.000-07:00

Firepruf Web Design and Marketing has launched a new blog that has been developed with the Wordpress framework. Blogger.com has been really good to us but we felt that our blog should reside within our own website. Also, Wordpress provides a great deal of flexibilty that we are certainly taking advantage.

We welcome you to visit our new blog located at http://www.firepruf.com/blog.

Please note that all further posts only be posted at the new blog.

Thank you,
Dwight Carter
Firepruf Web Design & Marketing

Website Launch: Debt2zero.com

2009-06-03T13:34:00.000-07:00

Firepruf Web Design and Marketing has launched a new website for Debt2zero.com. The Debt2zero.com website was created using Wordpress and utilizing the highly customizable Atahualpa theme.

We welcome you to check out the Debt2zero.com website.

That's all for now!
Dwight Carter
Firepruf Web Design & Marketing

Website Launch: Circle "L" Repair

2009-04-09T09:32:00.000-07:00

Firepruf Web Design has launched a new website for a company called Circle L Repair based out of Bristol Indiana. Circle L Repair specializes in providing a full range of services for diesel truck and trailers of all types including alignments, maintenance, welding and many other services.

We welcome you to view the new site at http://www.circlelrepair.com.
As always we welcome any questions or comments in regards to our services. (260)336-3514

Thank you,
Dwight Carter
Firepruf, LLC.

Website Launch: Amish Youth Vision Project

2009-02-10T06:58:00.000-08:00

We have launched a Wordpress website for the Amish Youth Vision Project.

Here is a mission statement for the organization:

"The Amish Youth Project proposes to lower alcohol and drug use risk behaviors among Old Order Amish youth; and to strengthen systems of family support, by creating a model intervention program for these risk behaviors. Such a program is structured to include Amish input in its initiation and planning, and primary responsibility must be held by the Amish community in its maintenance."

Amish Youth Vision Project(AYVP) came to us with a need for a website that could be created rather quickly. So, to meet the needs of AYVP we determined that utilizing the Wordpress framework would be the best route to go.

We welcome you to visit the Amish Youth Vision Project website and see the great work that the organization is doing in the local community.

If you are interested in having a Wordpress site for your organization please contact Firepruf.

Website Launch: The Canvas Shop

2009-01-30T14:49:00.000-08:00

Firepruf Web Design and Marketing has launched a new website for The Canvas Shop of Shipshewana Indiana. The Canvas Shop, LLC has been in business for over 30 years and specializes in creating custom covers for many applications. It is pretty amazing all that they can do!

This particular project was a re-design. The basic goals for this site were to give it an updated look as well as provide a gallery for potential customers to view examples of their work which Firepruf accomplished.

We are happy to say that Firepruf is now providing a hosting plan that is more affordable for The Canvas Shop as well. If you are interested our hosting plans please follow this link.

We welcome you to visit The Canvas Shop!

Website Launch: Gold Key Home Inspections

2009-01-26T09:41:00.000-08:00

For the past few weeks Firepruf has been working on a site for Jamie Miller who is the owner of Gold Key Home Inspections. Gold Key mainly services the Northern Indiana area providing home buyers and sellers independent home inspections.

The new website offers some insight into the services that he has to offer as well as some helpful resources that are sure to be handy for home owners. We welcome you to check out Jamie's new website!

Gold Key Home Inspections

Have a blessed day!
Firepruf Web Design and Marketing

Bringing in the New Year

2008-12-29T08:40:00.000-08:00

As we close out 2008 and get ready to bring in 2009 there are few news worthy items that Firepruf would like share.

First and foremost we want to thank all of our clients and new customers for a great past year. This year has been a great success for Firepruf and it's all because of you! Even though there are challenges with the current economy we are looking forward to the new year with great optimism. Currently, we are working on various projects with local businesses that will carry us into 2009.

In the next couple of months Firepruf will be launching a new company website. We have been evaluating our current site and there is a lot to be desired so we are making changes. We will announce when the new website is launched.

Another project we are excited about is our new monthly e-mail newsletter. If you are currently a client or customer you can expect to see the first edition sometime this month. Our newsletter will highlight current projects we are working on as well as announce when new websites are launched, services that could enhance your website, tips, tricks and anything else we can creatively think of that will be a benefit.

It is our prayer that this new year will bring you great peace and blessing.

Happy New Year!

Firepruf Web Design and Marketing

Website Launch: Fusion Designs

2008-12-02T09:04:00.000-08:00

A few months back Firepruf Web Design and Marketing was contracted by Fusion Designs, Inc. to create a website which highlights some of their furniture collections for the wholesale market. The goal of this project was to translate their existing printed catalog into a website.

Firepruf approached this site with simple design elements while putting an emphasis on the product of Fusion Designs.

To visit the website go to: http://www.fusiondesign.us.

Website Launch: R & S Carpet Cleaning

2008-11-22T20:20:00.000-08:00

Firepruf Web Design and Marketing has launched a brand new website for R & S Carpet Cleaning. R & S Carpet Cleaning is a small business based out of Northern Indiana who offers carpet and upholstery cleaning for both residential and commercial clients. You can check out their new site at http://www.randscarpetcleaning.com.

Website Launch: Bogg's Books

2008-11-11T08:59:00.000-08:00

Firepruf Web Design and Marketing has launched a brand new website for author J. Robert Bogg's at http://www.diamondminds.us. Mr. Bogg's is promoting two books. One book is entitled "I'll Move Over: The Story of A Great Love". This book is about Mr. Bogg's true life story of caring for his wife who had Alzheimer's Disease.

The other book is titled "Black Coal into Diamonds". This book was edited by Mr. Boggs and is a collection of heart felt stories of how people under great pressure can persevere and have hope. Please check out the site and learn more about author J. Robert Boggs.

What Good is a Website Anyway?

2008-09-30T08:17:00.001-07:00

This information is taken from a short presentation I did for a BNI (Business Network International) group I am apart of here in Shipshewana Indiana. Basically, I highlight a few ways that small business can benefit from owning website. Since, my presentation was only ten minutes long I touch briefly on each area. Feel free to contact me if you would like to learn more about the topics covered.

Overview (I am going to cover)

Why a website is important to your small business
The benefits of owning a website
How do you get people to your website?
How to track your web traffic and analyze the data?

The Importance of a Website

Imagine that your hire a new employee whose sole purpose is to advertise your company and its products or services. You soon find out that your new employee was one of the best business decisions you ever made. So, why is this employee different and what makes them unique?

Your new hire works 24 hours a day, 7 days a week even on holidays and never once asks for a vacation.
This go getter is always quick to tell the story about your business to whoever comes by to visit. In fact, they will tell potential customers and clients anything that you want them to without complaints.
Your new employee is quick to make new friends across the nation and potentially across the globe given the right circumstances.
Overtime, you come to the realization of what a great decision you made by seeing dollars added to your bottom line that otherwise you would have never acquired if it were not for your new super star.
Best of all, you only had to pay this employee one time and you are not required to provide any type of benefits to them whatsoever.

So, who is this new employee and super star team player? You guessed it, it's your Website!

Why do I need a website for my small business?

Are you living in a bubble? Have you watched or listened to any advertising lately? Whether, it's television, radio, or newspaper advertisements the majority of companies advertise their company website. Why?

Here are the statistics:

According to Shop.org/Forrester Research Study, E-commerce sales are projected to reach $204 billion, an increase of 17 percent over 2007.

Taken from internetworldstats.com:

People use the internet and its usage is growing. This means there is potential business you may be missing out on if you do not have a website. The bottom line is your Bottom Line!

Benefits of Owning a Website

There are many benefits of owning a website.

Here is but a handful of those examples:

Give customers an opportunity to learn more about your company, its products or services.
It's a great communication tool! Use your website to update on the latest company news, projects or just to share your expertise.
Hands off selling! Sell products online utilizing the latest e-commerce tools such as shopping carts and online credit card processing with such services such as Paypal or Google Checkout.
Show off your work. Show off what you do through picture galleries, video or documentation.

How do I get people to visit my website?

So, once I have my website how do I get new people to visit my site?

There are various ways to drive traffic or people to your website. It really all depends on what your business goals are, how much time you have, and what type of marketing budget you are working with.

Here are a few of the more common approaches:

Advertise your website on all of your marketing material (business cards, brochures, newspaper ads, radio, billboards, vehicles, etc…)
Organic Search (Examples: Google, MSN, Yahoo Search Engines) In order for people to find you in search engines, your website must be optimized. This is commonly called SEO Optimization or Search Engine Optimization.
Banner Advertisement from other high traffic websites. (Example: local newspaper website such as E-Truth, KPC news, Goshen News, etc…)
PPC (Pay per click) advertising. (Examples are Google Adwords, Microsoft's Live Search Ads, as well as Yahoo Search Ads)

Tracking your Web Traffic

There are many companies on the internet that offer tools which can help you analyze your website's traffic and provide some type of reporting. Some of these services are free, while others require some type of payment.

We have found Google Analytics to be very effective because of their detailed reporting, ease of use and they provide the service for free.

The following are a few examples of what type of reporting Google Analytics provides:

Dashboard view

Map Overlay View

View of Traffic Sources

If you have any questions regarding this information or work like to learn more please contact Firepruf Web Design and Marketing anytime.

Phone: (260)336-3514

Email: info@firepruf.com

Visit our website at http://www.firepruf.com

New Project: Gold Key Home Inspections

2008-09-24T08:51:00.000-07:00

Firepruf Web Design and Marketing has been contracted by Gold Key Home Inspections, Inc. of Shipshewana Indiana to design and develop a new website for their company. We are looking forward to this new project and will post again once the site has been launched.

Firepruf Partners with iContact

2008-09-17T12:05:00.000-07:00

In an effort to bring higher quality products and services to the market place, Firepruf Web Design and Marketing has partnered with iContact to provide the very best in Email and Newsletter management. We feel iContact offers a superior product in the industry because of its low-cost, ease of use, versatility and the company's great support.

All the Sophisticated Email Marketing Features You Need at a Price You'll Love

With iContact's extensive features, you can easily create Email Messages, send them to your subscribers, and track their performance. When you apply Autoresponders to your email marketing campaign, you can stay in the forefront of your customer's mind with automatic messages based on timed sequences or customer actions. Surveying provides you, the marketer a platform to collect data from your customers and iContact provides you with the real-time results of your data. RSS Feeds are the latest direct online communication tool. Your customers will immediately receive your most recent messages when they sign up for you RSS feed. iContact is a leading on-demand email marketing service. icontact allows organizations of all sizes to easily create, send, and track email newsletters, RSS feeds, blogs, surveys, and autoresponders.

Standard Features (Included free with your account!)

Mail-merge Personalization
Forward-to-a-Friend
SpamCheck™
Bounce-back Handling
WYSIWYG Newsletter Editor
Message Scheduling
Assured CAN-SPAM Compliance
Open and Click Through Tracking
Subscription Management
Over 300 Templates Included

Advanced Features (Also included free with your account!)

List Segmentation
Multiple Message Autoresponder
Integrated Surveying
RSS Feeds
Advanced Analytics
Event Management
Industry Leading Deliverability
Public Newsletter Archives

The Pumpkin Patch Market Website

2008-09-08T13:45:00.000-07:00

Pumpkin Patch Market Website Now Complete

After months of design and development, the Pumpkin Patch Market website is now live and complete.

Pumpkin Patch Market offers two locations, one in Middlebury, Indiana and the other in Shipshewana Indiana. Pumpkin Patch is a unique place to shop because it offers so much. The Middlebury location offers a full line of Amish made furniture, outdoor furniture, gazebos, playgrounds and swing sets, gifts and home decorations as well as a nicely stocked produce market.

At the Shipshewana location you will find fresh home-made fudge made daily, soft-serve and hand-dipped ice cream, fresh produce as well as pet foods and supplies.

This was a great project for Firepruf Web Design and Marketing and we enjoyed working on it. We really appreciate having Pumpkin Patch Market as a newer client and hope that you will visit their store in the near future.

Please visit their website at http://www.pumpkinpatchmarket.com.

New Signage for the New Office

2008-09-02T18:39:00.001-07:00

Great news! The signage for our new office was installed today. I want to thank Leon Yoder and his crew over at Legendary Designs for doing such a great job. You can visit Firepruf Web Design and Marketing at:

305 E Main St., Ste. D
Shipshewana, IN. 46565

Directions

Remember, you can contact us for any of your web design needs at (260)336-3514 or visit our website at firepruf.com.

New Project: Olde Town Cupboard Restaurant

2008-08-28T08:20:00.001-07:00

Firepruf Web Design and Marketing has been hired by Olde Town Cupboard Restaurant to provide a branding solution as well as develop a new business website.

Olde Town Cupboard is a new restaurant start-up whose plan is to provide an upscale deli offering specialty sandwiches, a selection of wines and other great foods. Also, they will offer catering service. Their location is at: 22696 Washington St. Leonardtown MD 20650 and are planning to be opening sometime late September.

Olde Town Cupboard Restaurant's web address is http://www.oldetowncupboard.com and their site is set to be launched when the restaurant opens.

New Office Location for Firepruf

2008-08-13T19:59:00.000-07:00

Beginning September 1st, Firepruf Web Design and Marketing will open its first office location in Shipshewana Indiana. The new office address will be 305 E Main St. Suite D Shipshewana, IN 46565.

Shipshewana is an idea town to do business out of because small business is thriving there due to the tourist industry. We are very excited about the new launch and are looking forward to establishing more business with the local the business owners of Shipshewana Indiana and the rest of Lagrange County.

New Blog for Firepruf Web Design and Marketing

2008-08-10T23:44:00.001-07:00

Welcome to the brand new blog for Firepruf Website Design and Marketing! This is the history making very first post for our company. This blog will serve as an information source to keep everyone up to date about everything that is going on at Firepruf, LLC.

Please subscribe to our feed or check back often to see what's new at Firepruf.

If you have any questions about our services or would like more information please do not hesitate to contact us through email at info@firepruf.com or visit our main website at http://www.firepruf.com.

May your day be blessed!